Consumer FAQ

Frequently Asked Questions for Consumers

Welcome to the consumer information FAQ page for®.  Here you’ll find answers for many of the more common questions people have about how our company will function as well as the various products and services we’ll offer.

General Questions

What ebook formats will you support?® will offfer both encrypted (DRM) and open (non-DRM) ebooks.  Some publishers will require us to include DRM on their titles, and we have no control over this.  Generally speaking, when PDF titles are available they will not require DRM.

Is this site going to be the same one as your "production" bookstore?

Believe it or not, this is a question we've gotten several times.  The answer is no.  This version of the website was built from the ground up using WordPress Bootstrap.  Its sole purpose is to serve as an interim information source for consumer and prospective investors interested in® and the entire Eread Technologies, Inc.™ group of future ecommerce properties. 

The actual® store will be built on an advanced, scalable enterprise-grade platform designed to adequately handle our extensive inventory and high traffic requirements.

Will I be able to read books I purchased from you on my Kindle?

Generally speaking, no.  However, there is a semi-automated workaround that will enable our customers with Kindle devices to get some books onto their hardware.

Please note that Amazon uses a proprietary format for ebooks, unlike the majority of other online booksellers who use the universally-recognized ePub standard.  Sellers who use ePub include®, Barnes & Noble, Apple, and Kobo. This is why a work-around is required for all retailers, not just®.

How will I buy books from you?

We will have over 22 million new and used print books, ebooks, audio books, and reading-related merchandise items available for sale.  You’ll make purchases the same way you would at any leading ecommerce book website: through our free mobile app for iOS and Android or directly through your MyShelf™ account on®.

New and used print books will be shipped to your address of choice, while ebooks will be delivered instantly to the PocketReader™ mobile app installed on your mobile device (or devices).

Can your ebooks be printed?

In most cases, no.  Some publishers and authors allow their books to be printed, but this is uncommon.

Will some of your ebooks be expensive?

Many of the leading mainstream publishers set their own pricing.  We will have no control over how they price their ebook titles and we must adhere to the prices set by those publishers.

However, many “indie” authors will distribute or publish their books on® or through independent ebook and print-on-demand distributors including our LaunchWords™.com division.

Independent authors will commonly set their own prices, often with generous discounts over the Suggested Retail Price and at much lower prices overall than mainstream publishers.    Sometimes indie authors will allow us to do their discounting for them as part of special marketing programs.® will pass on all available discounts to our customers through exclusive deals and promotions including free books, package deals, and more.

Will® offer free ebooks?

Yes.  In fact, we will have tens of thousands of free books in our store that can be read in our free PocketReader™ app for iOS and Android, in Adobe’s free Reader software, or in the popular Calibre application—also free.

Will I be able to read ebooks on my Windows or Macintosh desktop PC?

Yes.  Both open PDF and DRM-protected ebooks can be read with the free Adobe Reader application.  DRM-free (open) ebooks will be readable in several free ebook readers for desktops as well.

In the near future,® will release the PocketReader™ Desktop Edition for Windows and Macintosh computers as a companion to our PocketReader™ mobile version.

How often will you update your inventory?

We will introduce thousands of new products each month, including ebooks, new and used print books, audiobooks, and reading-related merchandise items.  We will update the site daily and weekly to include these new releases into the® store.  

The best way to learn about new releases is to sign up for the FREE® Newsletter by clicking here.  

Please note that you have complete control over the newsletters that you receive and that unsubscribing is as easy as clicking on the link at the bottom of every email newsletter we send out.

We take your privacy very seriously, and will never sell or share your email address with anyone, for any reason, without your prior consent.  

Will I be able to use® on my Android phone, iPhone, or iPad?

Yes.  The® store will be 100% responsive and work well with most mobile browsers.  We will be frequently testing and re-testing the site with the latest versions of the leading mobile browsers and will update the site accordingly as needed.

Customers on the Android platform will be able to purchase books and other products directly through our free PocketReader™ app and through their mobile browser.  Due to in-app purchase restrictions imposed by Apple on third-party sellers, iOS customers must purchase their books through a web interface.  

This process is identical to the one used by Amazon, Barnes & Noble, and other sellers to offer books and other content through the iTunes store.

How can I sign up for your newsletter?  Does it cost anything?®’s newsletters are free and are the best way to learn about new releases and other important information.  You can sign up for the newsletter here.

You are in control over the newsletters you receive.  Unsubscribing is simple; just click on the “Unsubscribe” link at the bottom of the newsletter you wish to unsubscribe from.

We take your privacy very seriously, and we will never sell or share your email address with anyone, for any reason, without your prior consent.

If you have any questions or comments about the site, please don’t hesitate to contact us directly.